Bamboo uses just one third of the amount of water required to grow its rival, cotton. (So you’re a stalwart drought-fighter and sparing our liquid gold for people around the globe that need it most). Phenom? We think so.
No nasties necessary.
Bamboo has no natural pests despite all of its sex appeal. This means it can grow without the use of pesticides or herbicides, unlike cotton. The tribe has spoken: cotton, pack your damn bags. CEEYA.
Bamboo’s a speed-demon plant.
Bamboo is the fastest growing plant in the world, making it a glorious, naturally renewable resource for weaving cheeky, breathable knickers. It’s a high-achiever in the lush greenery category, shooting up to 4 feet in just one day. (Wish we could do that without the heels-induced battle scars, sigh).
Vee-ry low greenhouse gas emissions.
Bamboo reduces nearly five (!!) times the amount of greenhouse gases (as it sucks up ha-uge quantities of excess carbon dioxide) and produces 35% more oxygen than fellow trees. This scales down our contribution to heating up this precious pale blue dot, melting ice caps and exacerbating the climate crisis. Greta Thunberg, this one’s for you.
100% pure love.
Bamboo fibre is 100% biodegradable (score!) and its au naturale decomposition process doesn’t cause any pollution to the environment. Not one iota of damage to Mother E makes our heart sing. Yours too?
World’s most renewable material? Check.
Bamboo is touted on the reg as the world's most renewable material. What the heck does that mean? Basically, it's naturally pest-resistant, grows ridiculously fast (remember?) and can actually help rebuild eroded soil. It’s like a tonic for the earth. It takes just a few years to go from seed-to-harvest, and you don’t even need to get your gardening gloves back out, coz there’s no need to replant. The clever cat just shoots right back up again, without any chemical fertilisers or other naughty stuff.
Convinced? Bamboo and its all powerful, earth-soothing properties is what makes Vee unique. To feel good about your footprint (and your undies drawer), give a pair of our heavenly bamboo undies a whirl next time you need to do a sous-vetements restock.
Keep your hoo-ha happy,